Sophie Shiatus – The New Age of Press releases

The role of the traditional press release has changed.  What used to be a means to bring awareness to and educate your marketplace on the “goings-on” with your business, is now all about link building and higher search engine ranking. We call this an “integrated” approach to using the press release… Our interview with Sophie Shiatis, VP of eCommerce at PRWeb discusses... [Read the full story]